Lisa Markowski

Copy Writer

Newburyport, MA

Lisa Markowski

Seasoned copywriter producing effective web content, e-mail marketing campaigns/e-newsletters, catalogs/product descriptions, advertisements, product labels, blog posts, business bios, and other marketing content. Expert ability in grammar, usage, and determining client voice.


Viral Booklet - Hyundai/Car and Driver

This was a viral marketing booklet commissioned by Car and Driver magazine to help Hyundai improve its image.

German Hybrids: Have Your Black Forest Cake and Eat It, Too

The Black Forest may contain trees for as far as the eye can see, but heretofore the local people have been leaving them starved for affection. Alas, the tide seems to be turning, and there is evidence that the people of Germany may be catching on to the pastime of tree-hugging. Sure, diesel engines have long been de rigueur in Europe, achieving better fuel economy than gasoline-burners.

Product Label Copy - Mill River Chardonnay

This is one of a series of wine labels I was hired to write copy for.
Product Link to Story

nissan skyline

For years now the rumor mill has been buzzing like an overcrowded apiary in July heat: when is the Skyline finally coming to America? The legendary Nissan Skyline, which debuted in 1969, has never been sold in the U.S. – unless you count the quasi-legal sales of right-hand-drive crash-test guinea pigs.

The Opel Vectra: An Automotive Automaton

The modern plague of laziness has really gotten out of control. Get this: General Motors is getting set to release a car that drives itself. The system, currently in development in Russelsheim, Germany, is called Traffic Assist, and its first intended target is the 2008 Opel Vectra, a new family sedan based on the Epsilon 2 (Opel is GM’s largest European subsidiary).

Porsche Boxster and Cayenne Reviews

These are reviews of Porsche models that I wrote for a website called GreatGuyCars in 2007.

Blog - Understanding Microgrids through Microbreweries

Can beer make things clearer? It’s highly possible, although not necessarily through its consumption. Thinking about how microbreweries operate compared to large, national breweries can give the non-engineer a better understanding of the functions and goals of the modern grid. Writer/engineer/EnerNex consultant Sean Morash understands that “normal people” might not readily grasp the same concepts that those educated and experienced in energy engineering do.

Print Ad - Polywood Furniture

This is a print advertisement for the top-selling synthetic-wood furniture manufacturer in the U.S.

B2C Ad - My Storytime Friends

This print advertisement appeared in a trade publication to encourage merchants to carry a children's product that packaged a storybook with a stuffed toy.

Coming to America: the 2008 Volvo C30

What is it that makes a person want a Volvo? Sure, there’s the safety factor, as these cars are known for saving lives with their side-impact beams, state-of-the-art seatbelts, and never-optional ABS and traction control. But up until a few years ago these cars were literally square. If you had a family (and graying temples), you felt at home in the boxy Parentmobile.

2008 Bentley Brooklands: A Pretty Car for a Prettier Penny

The newest member of the Arnage line of Bentley sedans was unveiled at the 2007 Geneva Motor Show. The 2008 Bentley Brooklands awakens the model name that was inspired by Bentley’s high-falutin’ racing days at the Brooklands track in Surrey early in the 20th century. This ultra-luxury four-seater holds the ultimate in exclusivity: a mere 550 Brooklands coupes are to be assembled (by hand, of course).

Job Retriever Resumes - Company Name and Tagline

I conceived the name, tagline (Fetch That Job!), and logo for a Gloucester-based company that provided services for writing resumes, cover letters, and LinkedIn profiles as well as interview coaching.
Job Retriever Resumes Link to Story


Lisa Markowski

My writing style is easygoing yet engaging, with interesting and pertinent information presented succinctly in a way that makes the reader want to finish the whole page. I have a knack for finding a client’s voice, and I know what style of writing (and which style guide) works for which application.

Writing: Web content, marketing collateral copy, ghostwriting (technical articles, blogs, e-newsletters), e-commerce and catalog copy, bios/About pages, social media content.
Editing: Expert in copy editing, content editing, and proofreading. Extensive experience editing and revising web content and marketing collateral, technical and business materials (including reports, white papers, and manuals). Proficient at editing technical and instructional content. Developed and updated house style guides for publishers and consulted on graphics, photo selection, and layout design.